BYORBE vs Dariia Day

How BYORBE and Dariia Day build each page, side by side.

2 of 5 stores. Compare up to 5 at once.

What each does well on this page

By the goal each idea serves, the goals most of them have something for first.

Goal	BYORBE	Dariia Day
Increase CVR2 of 2 stores · 6 ideas	One pair, one message, one button A named doctor's words among the cases	Every pan named with its job The makeup artist behind the palette Department-store stockists on show +1 more
Improve mobile conversion1 of 2 stores · 1 idea	—	Silk shelf as a swipe row on the phone
Improve product discovery1 of 2 stores · 1 idea	—	Shop by depth, shown on real faces
Increase add-to-cart rate1 of 2 stores · 1 idea	Star ratings and counts on every card	—
Increase lead-capture rate1 of 2 stores · 1 idea	Sign-up sold on first access	—
Increase repeat-purchase rate1 of 2 stores · 1 idea	—	Refill only the shade you finish

The sections and elements on each store’s homepage page.

How BYORBE and Dariia Day build each page, side by side.

2 of 5 stores. Compare up to 5 at once.

By the goal each idea serves, the goals most of them have something for first.

Goal	BYORBE	Dariia Day
Increase CVR2 of 2 stores · 6 ideas	One pair, one message, one button A named doctor's words among the cases	Every pan named with its job The makeup artist behind the palette Department-store stockists on show +1 more
Improve mobile conversion1 of 2 stores · 1 idea	—	Silk shelf as a swipe row on the phone
Improve product discovery1 of 2 stores · 1 idea	—	Shop by depth, shown on real faces
Increase add-to-cart rate1 of 2 stores · 1 idea	Star ratings and counts on every card	—
Increase lead-capture rate1 of 2 stores · 1 idea	Sign-up sold on first access	—
Increase repeat-purchase rate1 of 2 stores · 1 idea	—	Refill only the shade you finish

The sections and elements on each store’s homepage page.